
About us
Our Tauranga Region is an exciting project to create a new identity for our city and region. We're building a shared place brand that everyone can get behind, supported by community, local councils, tourism, and business groups. Click our video above to hear more about Our Tauranga Region - The Place Brand Project.
What is a place brand?
Click the video above to learn more about what a place brand is and how having one can help foster community spirit, grow our economy and showcase the best of our region to the world!
Why do we need a place brand?
Our Tauranga region deserves a place brand that captures our unique spirit and showcases what makes us special. This isn't just about a logo or a catch phrase; it's about telling our story to the world. Click above to find out more.
About our project
Our Tauranga Region is a fresh and exciting project designed to create a new place brand for Tauranga. Our aim is to build a shared identity which every part of our community can identify with and get behind.
There is lots of work to be done to make sure we are engaging with everyone in our community, so you will see us online, and in our community, reaching out to get your views on what you think makes Tauranga such a special place. Our new place brand will be by our people, for our people.
Engage with us!
We want to hear from you! We'll be asking you what makes our Tauranga region special to you through surveys, online town halls, and at community events, so look out for us around town and join in.
This new brand will showcase the Tauranga region to the world, help attract businesses, and strengthen our community spirit. It's an asset that belongs to all of us.
So stay tuned to our channels for your chance to participate, get updates on our work and to be part of every step. Together, we're shaping the future brand of our region.
Click on the link below to fill out our survey or contact us directly with your questions or requests.
